92 West Launches Riverside RV Camp & Storage’s Website

Riverside RV Camp & Storage, referred to 92 West by an existing client, was in need of a website to be designed which reflected their campsite and business. After speaking with Ron & Bridget, owners of Riverside RV Camp & Storage, it was decided that we were going to implement a content management system (CMS) which would cut maintenance costs by allowing and admin user on their staff to update the text and graphics.  Also during the meeting it was decided that 92 West was to re-brand their current logo and color scheme to better fit their goals and desired look for the camp site. The riversidervcamp.com site was created on the Soholaunch platform and our design integrates various graphic elements as well as Flash navigation.  The end results reflect a clean style and simple navigation for ease of use regardless of your level of skill navigating the web. Also, in our internet marketing efforts, all pages were search engine optimized and submitted to the leading 64 search engines for added exposure online.

Please visit riversidervcamp.com or read below for details.
Ron & Bridget, the owners of Riverside RV Camp, have created a camping ground near Ashland, NE (about 20 miles west of Omaha, NE).  The camp resides on the Salt Creek which leads into the Platte River. Riverside is a place where individuals can take their RV, set-up camp, enjoy the outdoors, go fishing, take the kids to the pool and, more importantly, relax.

Facilities offer water, 30 and 50 amp hookup, weekly RV waste pick up at RV camp site, restrooms, showers, washers/dryers, swimming pool, children’s playground, one picnic table per lot, walking trails and fishing is available. Roads will be hard surfaced during the 2007 camping season.  The camp has many trees and lots average 35′ wide x 50′ long.

Riverside RV Camp is close to Mahoney State Park, Strategic Air & Space Museum, Quarry Oaks Golf Course, Iron Horse Golf Course, Simmons Safari Park, City of Ashland, West Omaha shopping and restaurants.

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What is Web 2.0? You’ve heard the term… now find out what it means.

Web 2.0 is a phrase coined by O’Reilly Media in 2004 while trying to come up with a name for a conference while also making the point that the web mattered again. They knew new things were coming, and the “2.0” referred to whatever those might be. Simply put, Web 2.0 refers to a perceived second generation of web-based services such as social networking sites, wikis, RSS feeds, blogs, podcasts, and communication tools that emphasize online collaboration and sharing among users. Another analogy would be that Web 1.0 was commerce and Web 2.0 is people. Netscape was the standard bearer for Web 1.0, and Google is most certainly the standard bearer for Web 2.0, if only because their respective IPOs were defining events for each era.

The original description of the Web 2.0 conference turned out to be partially right: web-based applications are a big component of Web 2.0. One is certainly Ajax, which basically means “Javascript now works.” And that in turn means that web-based applications can now be made to work much more like desktop software. The Ajax boom didn’t start till early 2005, when Google Maps appeared and the term “Ajax” was coined.

The second big element of Web 2.0 is democracy. We now have several examples to prove that amatuers can surpass professionals, when they have the right kind of system to channel their efforts. The most dramatic example of Web 2.0 democracy is not in the selection of ideas, but their production. The largest portion of articles or stories you’ll read on a website is as good as or better than the stuff we read in newspapers and magazines. The evidence of this is the top reference links are generally links to individual people’s sites rather than to magazine articles or news stories. This is a shift of power from Web publishers to Web users. Basically stated, we’re moving closer to the reality where the online network is the platform and all involved have equal access.

Web 2.0 is all about customer involvement. Don’t resist this movement, but learn to embrace it by letting your customers mold and expand your business. Whether you’re a Fortune 500 company or an Internet startup, using Web 2.0 techniques to surpass your competitors in establishing market leadership will be essential for success while reaching out to the 1.1 billion potential customers online. The key to success in this next stage of the web’s evolution is leveraging collective intelligence. Those who do not adhere to the movement will surely fall behind.

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